Business Building Progression
While there are countless marketing and promotional needs and options for every business, most serious new businesses benefit by incorporating the following activities as they grow.
While you CAN do everything in the progression right from the start, most small businesses add these marketing tasks as they grow. There is no specific timeline required, you can add tasks as your budget allows, or mix and match to suit your marketing goals.
- Determine who will maintain site
- Ensure site is mobile responsive
- Ensure site is built with basic SEO practices.
- Daily Backups
- Ensure WordPress Updates
- Ensure Plugin Updates
- Activate Theme Updates
- Basic Text and Image Updates
- Setup custom-branded channels
- Create and schedule regular posts
- Create and post blog(s)/article(s) regularly
- Online Business Listing
- Google Pay-per-Click Ads
- Facebook/LinkedIn Ads
- Google My Business & Tag Setup
- LinkedIn Contact Development
- Monthly or Quarterly Newsletter
- Video Tips, Promos/Messages
- Drip Campaign(s)
2020 Service Packages
- Firewall - $150/yr
- Daily Backups - $125/yr
- SSL - $150/yr
- On-going Back-end Updates - $25/mo.
- Basic Text and Image Updates - $50/mo, or $95/hr
- Setup custom-branded channels - $325
- Create and schedule 3 posts/mo. - $250/mo
- Create and post blog(s)/article(s) - $150/ea.
- Online Biz Listing - $175/yr
- Google Pay-per-Click Ads - $250/setup per campaign, $200/mo. maintenance
- Facebook/LinkedIn/Other Ads - $250/setup per campaign
- Google My Business & Tag Setup - $175
- LinkedIn Contact Development - $350/mo
- Monthly or Quarterly Newsletter - Template setup, $175; Monthly newsletter, $100/mo;
Quarterly newsletter package - $425/yr
- Video Tips, Promos/Messages - $350/each
- Drip Campaign(s) - 4 custom drip messages - $1000
Custom packages available to meet your needs.
Full-Service Contracted Marketing Director services starting at $2500/mo.
Please contact us for pricing.
- Logo Creation
- Business Card Design & Printing
- Flyer/Proposal/Letterhead/Invoice Design & Printing
- Promo/Rack/Door Hanger Card Design & Printing
- Print Ad Design & Placement
- Imprinted Promotional Items
- Tradeshow Display Items
- Presentation Creation (PPT, Keynote, etc.)
- Podcast Creation
- Workshop: Team Communication
- Workshop: Know Yourself First
- Workshop: Emotional Intelligence In Practice
- Marketing Review & Consulting
- Program: Team Development